If you haven’t seen this yet, go to thefuntheory.com. This is a brilliant initiative by Volkswagen “dedicated to the thought that something as simple as fun is the easiest way to change people’s behavior for the better.” You’ll see a video on how one team made it fun for people to take the stairs rather than the escalator. Another video focuses on how to make going the speed limit fun. And there are a host of other videos featuring incredibly creative ideas for introducing fun into not-so-fun aspects of our lives.
My challenge to you is this: next time you’re planning an initiative that requires someone to do something, ask the question: How can we make it fun?
This is one of those questions that dramatically shifts thinking from coercion strategies (how do we make someone do this?) to attraction strategies (how do we make someone want to do this?). You might be surprised at the wonderful ideas that come to you by engaging The Fun Theory.
A Marketplace of Ideas 
What a great way to make taking the stairs fun. It would even be more fun if they could have a contest to see who could score a song on the stair. Leave it to Sweden to come up with this idea. We need more fun in the USA. More companies should take this example and come up with their own Fun Theory. Employees can use a little fun. Thanks for sharing.